SMITH - Partner in Trails
SMITH - Partner in Trails
December 17, 2021
This past year we bootstrapped our Trail Partner program, starting with our Double-Black partner, SMITH Optics. We were honoured to be one of two trail associations in western Canada that they chose to sponsor. To say it has been a productive partnership is an understatement. We’ve done a lot of amazing things with SMITH this year and would like to take this opportunity to recap.
When we set up the partnership with SMITH, one of their priorities was to recognize those super volunteers and ambassadors in our community. We loved that idea and were pumped to be able to reward some of our faithful volunteers with a brand new SMITH helmet and glasses.
SMITH recognizes that the good work of the trails doesn’t just happen. It takes crew leaders, people showing up to countless trail nights, and behind-the-scenes folks making things like Occupational Health and Safety (OH&S) policies and procedures a reality. Thanks again to our amazing volunteers.
Pedal for Pints
This year we ran a social fundraiser throughout the Spring and Summer, called Pedal for Pints (P4P), in which riders went out to run or ride a loop, and raise money along the way. There were two key parts to making the fundraiser a success. The first was getting pledges from donors, the fundraising part. The second was prizing for participants, the incentive part. SMITH stepped up HUGE for both. They provided SMITH prize packs consisting of helmets, goggles, hoodies, and other merch to the two participants who raised the most money for P4P. And if that weren’t enough, they were also the biggest pledge donor…. by a lot, putting up nearly $3500 in pledges.
Quarry Drops Naming Contest
The trails at Quarry Lake Park will always hold a very special place in CAMBA history as our very first trail project. This year we saw a fun new progressive drop zone added to the network as well. Something we’ve always wanted to do is run a community-based contest to name a trail. SMITH loved the idea and supported the contest with a prize for the winning name in the form of some more awesome SMITH products. The contest was a great success with many hundreds of people in our community voting. Hello Fun Forest and Dropasauras Rex!
We’re thrilled to let our members and community know that SMITH has decided to RENEW the partnership for the 2022 season! They are excited to continue to support our organization and all of our hardworking volunteers. Like us, SMITH understands that none of this is possible without the support of our amazing volunteers.
We can’t thank SMITH enough for the continued support and look very forward to seeing the awesome things we can accomplish together this year. Now that we’re all getting a better handle on COVID and what it looks like, we’ll be planning some fun events, supported by SMITH, that we couldn’t quite get to this year. Stay tuned and Happy Trails!